Welcome to the Family
Cream crown. Racing-red brim.
Welcome to The Family
We’re family — two brothers and a cousin — raised on racing. We couldn’t find hats that felt authentic, so we made our own.
Old Standard is clean style, solid structure, and small-batch releases.
We started as a family. When you pick one up, you join it. Welcome to the family.
Racing has always had style — it just got lost in the cheap merch. We pull from the old paddock days, the bold colors and meaningful graphics and meticulous attention to detail.